India's event experience collective

Creating Extraordinary Experiences.

Concerts · Corporate Events · Weddings · Festivals · Exhibitions
We design the moments people talk about long after the lights go down.

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Take your pickUpcoming events

Crowd at a music concert16 AUG 2026
Live ConcertDelhi

Neon Nights

An electrifying open-air night of live music, visual art and unforgettable energy.

From INR 1,499Book now →
Festival stage lights04 SEP 2026
FestivalMumbai

City Soundscape

Three stages, boundary-pushing artists and one iconic weekend by the coast.

From INR 2,999Book now →
A professional event audience21 SEP 2026
CorporateBengaluru

Future Forward

Where curious minds, bold brands and the ideas shaping tomorrow meet.

Register nowView event →
XR Center guests at GL Bajaj College

Past event / Campus & technology

India's first XR Center at GL Bajaj.

BTX City brought together Indian and Korean technology leaders for an immersive day of extended reality, blockchain and digital-twin innovation at GL Bajaj College, Greater Noida.

Date14 May 2019
LocationGL Bajaj, Greater Noida
FormatCampus Expo & Launch

About BTXCityBuilt for the moments that move people.

BTXCity is an experience collective for live entertainment, ambitious brands and celebrations worth remembering. We combine creative direction, production and technology to turn an idea into an atmosphere.

500+Events created
200+Partner clients
1M+Audience experiences
20Cities reached

We bring culture, community and technology together - from the first brief to the final applause.

  1. XR Center launch

    Delivered the landmark Indo-Korean Digi-Twin technology expo at GL Bajaj, Greater Noida.

  2. Experiences across India

    Creating concerts, campus festivals, corporate events, weddings and cultural showcases in cities across the country.

  3. Designed to evolve

    Building new ways for audiences to discover, attend and remember live experiences.

Bring your next big idea to life

Let's create something extraordinary.

Call 98918 66277WhatsApp us →
14 May 2019 / Greater Noida

Launching India's first XR Center: Blockchain to BTX City & ETRI Expo

India's First XR Center launched at GL Bajaj, Greater Noida, with BLOCKCHAIN TO BTX CITY and ETRI EXPO held in association with Pixel Galaxy Pvt. Ltd., Korean Associates, Electronic & Telecommunication Research Institute (ETRI), NIPA Korea-India SW Cooperation Center, and D-Carrick Pvt. Ltd.

The Indo-Korean Digi-Twin edition explored immersive content technologies and practical XR, VAMR and AI applications across healthcare, gaming, education and entertainment. The future-focused session also highlighted immersive infotainment research, start-up incubation and technology demonstrations for a more personalised workplace and wellness experience.

Visitors at the immersive learning system demonstration
Attendees at GL Bajaj XR event
XR Center opening group photo
Sports object tracking technology demonstration
XR Center launch ceremony
XR Center inauguration attendees